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The “TUDOR” trademark began in February, 1926, when the house of “Veuve de Philippe Hüther”, a watch dealer and maker, registered the trademark. TUDOR was originally established in Geneva for Rolex founder Hans Wilsdorf. Ten years later, in 1936, the house transferred the brand to Wilsdorf. Following the Second World War, Hans Wilsdorf desired to evolve the brand and give it an identity of its own. On March 6, 1946, he created “Montres TUDOR S.A.”, a spectacular vision of innovation and design, with models crafted for both men and women. Rolex would guarantee the technical, aesthetic, and functional characteristics of the timepieces, along with the distribution and after-sales service.
“For some years now, I have been considering the idea of making a watch that our agents could sell at a more modest price than our Rolex watches, and yet one that would attain the standard of dependability for which Rolex is famous. I decided to form a separate company, with the object of making and marketing this new watch. It is called the TUDOR watch company.”
Within every TUDOR watch lies an intricate world of micro-precision. TUDOR watches are relentlessly tested to the most precise details to ensure the technology in each component is nothing less than perfect. Study the movement. A subtle balance between aesthetics and performance is at play. All of this innovation lies within a TUDOR watch, which has been handcrafted for resilience as much as style. This high-precision timepiece will endure everything life has to offer and it is something that must be seen to be believed. The highest quality materials, unmatched resilience, and striking design make each watch a timeless work of art.
Lady Gaga is an artist in every sense of the word. Every lyric, every acting role, and every outfit sends a message. Because of this, she is mindful of everything she wears. By bringing her unique perspective to fashion, she has made walking the red carpet into an artistic performance. Each and every accessory she wears is necessary for the look and the statement. When Lady Gaga is craving a timepiece that is as expressive and dynamic as she is, she chooses the Black Bay 36. This automatic timepiece retains the signature design of the Black Bay collection, but in a slimmer, sleeker frame that remains both stylish and sporty. Lady Gaga wears both the blue dial and the black dial versions of this model.
David Beckham holds endurance and precision in high regard. When searching for a suave, yet durable timepiece, he chooses the Black Bay Chrono, a COSC-certified chronograph crafted with column-wheel manufacture caliber. This design draws inspiration from TUDOR’s roots in diving and motorsports. Beckham also favors the Black Bay Bronze, a 43-mm divers’ watch inspired by the brand’s storied history and fitted with the TUDOR Manufacture Caliber MT5601.
David Beckham holds endurance and precision in high regard. When searching for a suave, yet durable timepiece, he chooses the Black Bay Chrono, a COSC-certified chronograph crafted with column-wheel manufacture caliber. This design draws inspiration from TUDOR’s roots in diving and motorsports. Beckham also favors the Black Bay Bronze, a 43-mm divers’ watch inspired by the brand’s storied history and fitted with the TUDOR Manufacture Caliber MT5601.
Jay Chou’s daring and innovative spirit is apparent in the works of art he creates. To bring this fearless attitude to light, TUDOR released a short film in which Chou confidently drives a sports car on an historical oval racetrack in Montlhéry, France. Eventually, he speeds through the fabric of time, a stunning moment inspired by Jay Chou’s work and classic time travel films of the 80’s. The short film was brought to life by the idea of iconic images of the past continuing to impact watchmaking culture, music, and other art forms today. If you’re a fan of Chou’s work, you may recognize an homage to one of Chou’s earlier movies, in which he played a car enthusiast.