Shy Creation

Shy Creation Banner

Show Your Shy

Shine Bright. Shine Bold. Show Your Shy.

 

The jewelry designed by Shy Creation is anything BUT shy. The brand is full of bold, gorgeous, contemporary fine jewelry with a fresh California twist. Its signature style is fun, young, and luxurious. Shy Creation redefines luxury by pairing the highest standards of quality and craftsmanship with fashion-forward designs to create wearable treasures for the modern woman. Discover the designer's chic interpretation of traditional fine jewelry re-imagined for contemporary tastes of all ages. 

 

Today, Razny Jewelers carries the most beautiful pieces from Shy Creation in a variety of price ranges and styles.

For over 25 years, founder Shy Dayan has designed a continuously evolving collection of contemporary fine jewelry that redefines modern luxury. 

 

Shy Creation was established in 1993, born of Shy’s lifelong passion and commitment to creating exquisite jewelry designs. Shy began his career as a master jeweler, transforming rare gems and unique stones into statement-making couture creations. Yellow diamond jewelry became his signature and earned him industry-wide recognition for impressively handcrafted, one-of-a-kind pieces. His quality standards are only the best; all Shy Creation designs are crafted with conscientious attention to detail.

As Shy Creation grew, the brand's vision expanded. Shy was inspired to reinvent his design work by pairing his traditional style with trendsetting motifs. The result is an approachable luxury that is fun, young, and keeps its finger on the pulse of those driving the fashion scene.

Today, the Shy brand leadership has also expanded to include siblings: CEO David and Creative Director Kathy. As CEO, David joined the company in 2000, bringing a passion for success and an undeniably positive approach to team leadership. As Creative Director, Kathy's unique eye and keen sense of fashion are essential to the Shy Creation design team.

 

"You never need a reason to treat yourself. Layer, stack, mix and match-find the fun in creating your unique Shy style. Today is about following your own trends and defining luxury by your own terms. Make your own rules and embody your brilliance with a touch of Shy." - Shy Creation

Explore Shy Creation’s world of award-winning fine diamond jewelry exquisitely handcrafted and designed to celebrate the moments that matter to you. You never need a reason to treat yourself. Layer, stack, mix and match-find the fun in creating your unique Shy style. Today is about following your own trends and defining luxury by your own terms.

Make your own rules and embody your brilliance with a touch of Shy. Shine Bright. Shine Bold.

Show Your Shy.

Shop your beautiful wearable Shy at your local Razny store today!

Shy Creation stands as a beacon of elegance and innovation in fine jewelry. Founded by Shy Dayan in 1993, this brand embodies a unique blend of sophistication, craftsmanship, and contemporary design that has garnered a worldwide following.

 

 

At the heart of Shy Creation's allure lies its unwavering commitment to creating pieces that transcend time. Each creation is a testament to the meticulous artistry and attention to detail that defines the brand. Shy Creation's collections epitomize luxury and finesse, from breathtaking diamond necklaces to exquisite bracelets and rings.

 

What sets Shy Creation apart is its ability to infuse traditional craftsmanship with a modern aesthetic. The brand seamlessly marries classic designs with innovative techniques, resulting in jewelry that resonates with timeless beauty and avant-garde allure. High-quality materials and expert craftsmanship ensure that every piece exudes a captivating radiance.

 

 

Beyond its stunning jewelry, Shy Creation prides itself on its commitment to ethical practices. The brand sources its materials responsibly, prioritizing conflict-free diamonds and sustainable practices, ensuring that every piece is not just a work of art but also a representation of ethical integrity.

 

Razny Jewelers is proud to offer Shy Creation at all of our locations. Visit us in downtown Chicago, Addison, Highland Park, and Hinsdale to discover this line in person.